About us
Freight forwarding is a trust business. We earn it with visibility.
Cargo Motive Freightwas built on a simple observation: importers spend their days chasing — chasing rates that take three days to arrive, chasing updates on containers that went quiet mid-ocean, chasing invoices that don’t match the quote.
So we built the forwarder we’d want to use. Instant, itemised rates on published lanes. A portal where every shipment shows its real milestones, documents and costs. Customs handled properly on CDS. And an AI assistant that answers from your live data instead of a call-back queue.
Behind the software is what actually moves cargo: experienced operators, vetted carrier and warehouse partners, and BIFA Standard Trading Conditions governing every job.
How we work
Show the price
Published lanes carry instant, itemised rates — origin, freight and destination charges line by line, before you've given us an email address. Off-lane cargo gets a fast, honest manual quote.
Show the shipment
Every booking gets its full milestone chain in the Compass portal — gate-in to proof of delivery — with documents, customs status and invoices beside it. No chasing for updates.
Explain the jargon
Freight hides behind acronyms. Our glossary, calculators and AI assistant exist so you always know what a w/m, a THC or a chargeable kilo is costing you and why.
Estimate the carbon
Every quote and shipment carries a CO₂e estimate built on GLEC-aligned intensity factors — labelled as the estimate it is, so you can report and compare in good faith.
No pretend scale
We're a new forwarder and we act like it: no invented '10,000 customers', no logo walls. What we show you — rates, milestones, references — is real.
Answer at 2am
The AI assistant in the portal answers from your live shipment data whenever you ask. It won't guess, and when something needs a human, the ops team picks it up.
See it with your own cargo.
Price a real shipment in seconds, or open a portal account and watch the first booking track itself.